Concerts by international megastars attract worldwide attention, even unwanted attention.
For Taylor Swift's concerts, 'Swifties' travelled from all over Europe and in some cases from overseas.
Special ticket groups and merchandise stores require the construction and operation of extensive queuing and waiting areas in public spaces. At the same time, thousands of 'listeners' without tickets will join the hustle and bustle around the concert arenas. The aim is to identify the groups of visitors, communicate with them in several languages, direct them to the correct queuing and waiting areas and protect them as far as possible until they are able to enter the concert arena.
The presentation gives an overview of the protection and barrier measures at the Taylor Swift concerts in Hamburg.